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Branded Content and Entertainment in Advertising
In recent years, branded content and entertainment have become standard practice for brands, advertising agencies, and production companies. This volume analyzes branded content through a theoretical ...
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Strategic city branding : insights from Asian cities
"City branding is crucial for the development of cities. Strategic City Branding: Insights from Asian Cities brings together concepts, case studies, and strategic management tools for effective city b...
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Icon, brand, myth : the Calgary Stampede
Includes index. Includes bibliographical references: pages 335-347. Description based on print version record; resource not viewed....
View Book →Journal
No description available....
View Book →Second Request for Reconsideration for Refusal to Register Nikon Brand Logo (Mar. 16, 2017)
United States Copyright Office Library of Congress · 101 Independence Avenue SE · Washington, DC 20559-6000 · www.copyright.gov March 16, 2017 Masahiro Noda, Esq . Greenberg Traurig, LLP 200 Park A...
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CIA Reading Room cia-rdp80-01601r000300170022-0: SAYS HE'D FREE YANKS FOR 10M
NEW Y- ORK ] ;AyL? rr 13 STATINTL Approved For Release 2001/01Jb4 VC ftDP80-01601 Saigon, Aug. 9 (Special)-An American civilian recently con- ferred with United States offi- cials and clamed he could ...
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The unofficial guide to basketball's nastiest and most unusual records
1 online resource (vi, 232 pages)...
View Book →El pensamiento económico latinoamericano. Prólogo de Salvador Osvaldo Brand
From the Library of Congress....
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Litle gem brand book ... (continuation of Big four brand book ...) for the fall work of 1900 ...
Also available in digital form....
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Professional SharePoint 2010 branding and user interface design
1 online resource (xxix, 425 pages) :...
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CIA Reading Room cia-rdp84-00161r000400210047-6: HELMS SHIFT NOT DUE TO RIFT, KISSINGER SAYS
Declassified and Approved For Release @50-Yr 2014/02/21 : CIA-RDP84-00161R000400210047-6 THE EVENING STAR and DAILY NEWS Washington, D. C., Tuesday, December 5, 1972 Helms Shift Not ue To Rift, Kissin...
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The evolution of brand preferences evidence from consumer migration
"We study the long-run evolution of brand preferences, using new data on consumers' life histories and purchases of consumer packaged goods. Variation in where consumers have lived in the past allows...
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The personal experience effect : big brand theory applied to personal life
Annotation If there is a person who can teach you how to define and create your personal brand, that person is master marketer Jim Joseph. The bestselling author of The Experience Effect has now turne...
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Generic scrip share and the price of brand-name drugs the role of the consumer
"Generic drug utilization has risen dramatically, from 19% of scrips in 1984 to 47% in 2001, thus bringing significant direct dollar savings. Generic drug use may also yield indirect savings if it lo...
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Marketing Methods and Salesmanship
No description available....
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Dairy and Cold Storage Series
No description available....
View Book →Journal of the Department of Agriculture, Western Australia
No description available....
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Parliamentary Papers
No description available....
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Place branding and public management : building effective strategies for marketing places
"As part of an emerging literature on place branding, this book fills the important gap between consultant-led practice-oriented literature - which lacks in-depth and critical analysis - and technical...
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Socialistic brands : a unique category of vintage brands
Includes bibliographical references....
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The Man with the Branded Hand
No description available....
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Consumer-citizens of China : the role of foreign brands in the imagined future China
Includes bibliographical references (pages [133]-139) and index. Description based on print version record; resource not viewed....
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Brand book : contains the brands of the Cherokee Strip, authorized by stockmen's convention
Also available in digital form. LAC nsk 2018-12-20 update (1 card)...
View Book →Farmer's Advocate and Home Magazine
No description available....
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CIA Reading Room cia-rdp75-00149r000400080007-6: HOOVER SAYS FACTS SHOW OSWALD ALONE WAS KENNEDY KIL
Ve a"df3'ed a4X Pproved ForNlaVIq IA- ?~GW swci1dAlone Pounds in the Jan. 13 F.I$J. ? ~ 1 aS moody illei "Medical examination of the s' n's conclusion that'.the same. resident's body had revealed+b li...
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The Hitch Hiker's Guide to the Galaxy
First published in 1979...
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The effect of fda advisories on branded pharmaceutical firms' valuations and promotion efforts
"The NBER Bulletin on Aging and Health provides summaries of publications like this. You can sign up to receive the NBER Bulletin on Aging and Health by email. The US Food and Drug Administration (F...
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A silver brand;
Also available in digital form....
View Book →The Federal Reporter
Includes cases argued and determined in the District Courts of the United States and, Mar./May 1880-Oct./Nov. 1912, the Circuit Courts of the United States; Sept./Dec. 1891-Sept./Nov. 1924, the Circui...
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Aquela água toda. Ilustrações de Leya Mira Brander
From the Library of Congress....
View Book →Bulletin
No description available....
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Island of the sun
369, 17 pages ; 20 cm...
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Quality provision, expected firm altruism and brand extensions
"This paper studies quality choice in a model where consumers expect firms (or brands) to act altruistically. Under plausible assumptions regarding this altruism and the reaction of consumers to firms...
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The Curious Incident of the Dog in the Night-Time
First published in 2002...
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Branded outlaw
When Tom Weston writes to his son with the news that his old enemy Harvey Dodge is back in town, Lee Weston loses no time in returning to New Mexico, only to find his father murdered and the family ra...
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Deadwood Dick Jr. Branded; or, Red Rover at Powder Pocket.
Public domain book available via Project Gutenberg....
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Gender equality and nation branding in the Nordic region
"This book explores how gender equality, a central part of the Nordic imaginary, is used in the political communication of Nordic states. The analyses presented move beyond conventional images and dis...
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American Economist and Tariff League Bulletin
No description available....
View Book →The Consolidated Statutes of Newfoundland
No description available....
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CIA Reading Room cia-rdp75-00149r000500060007-7: CIA VIETNAM PAPER BRANDED UNOFFICIAL
BALTIMORE SUN Approved For Rele2%06/6 : CIA (IA : Vietnam Pae,'.. Branded_Unofficial State Department' Spokesman ,Says Document Has' No Relation To U.S. Policies By HOWARD NORTON [Washington Bureau of...
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CIA Reading Room cia-rdp87t00289r000301520001-8: AFRICA REVIEW
Declassified in Part - Sanitized Copy Approved for Release 2012/03/02 : CIA-RDP87T00289R000301520001-8 Directorate of Intelligence MASTER F11 E COPY 15Z Africa Review Secret ALA AR 86-022 14 November ...
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Brand names before the industrial revolution
"In medieval Europe, manufacturers sold durable goods to anonymous consumers in distant markets, this essay argues, by making products with conspicuous characteristics. Examples of these unique, obse...
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The fire sermon : a novel
1 online resource...
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Brand postcolonial : 'third world' texts and the global
Includes bibliographical references (pages 151-160) and index. Description based on online resource; title from PDF title page (viewed on 11/17/2020)...
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Branded Entertainment
Branded Entertainment explains how product placement, a long-time phenomenon in films, has gone beyond this to now embrace all media. Citing examples from film to music video, to computer games, the a...
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CIA Reading Room cia-rdp91-00682r000300160012-2: (UNLISTED)
Approved For Releco ETIP91-00682R000300160012-2 RRU 29 January 1951 25X1A At the request of Mr. Russell Blandford, of the staff of the House Armed Services Committee, I talked with him on 26 January r...
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Engaging Consumers through Branded Entertainment and Convergent Media
Branded entertainment is gaining popularity within marketing communications strategies. Blurring the lines between advertisements and editorial content, branded marketing provides advertisers and cons...
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CIA Reading Room cia-rdp75-00001r000200020008-6: U. S. TO BUY CUBA PRISONERS? THE CAPITAL RANSOM MYS
OCT I 1 1962 ~~- ' , ,.. P ,/ r / YORK HERALD TRIBUNE x ...{,? Approved For Ralaaca 7OOO/O8I24 ? CId_I~r11i'' A_flf fl'L1 141F 1 l ft OOO8_6 The Capital Ransom Prisoners %114. 4 Buy Cu CPYRGHT Pi Rnhe...
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From behind the mask
viii, 290 pages, 8 unnumbered pages of plates : 23 cm...
View Book →Branded!
Making responsible social and environmental choices has not always been a first priority for many corporations, but recent history has changed all that. Small but mighty NGOs, using 21st Century globa...
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CIA Reading Room cia-rdp79r00890a000900080010-9: KHRUSHCHEV'S VISIT TO HUNGARY
Approved For Release 2000/08/29 ? T hchev wished to show the Hungartana full backing. In so doing, he made a mockery of allgod Soviet 1. terference in satellite internal affairs. d of dar and his asso...
View Book →Branded Men and Women
No description available....
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