The On-Demand Brand

Revealing ten essential secrets for capitalizing on the right mix of digital channels and experiences for any brand, this book reveals how to demand attention...before the audience hits the snooze button.

The New Rules of Marketing and PR

The groundbreaking strategies in this book reinvent the way entrepreneurs engage the marketplace and grow business." —Tony Robbins "This excellent look at the basics of new-millennial marketing should find use in the hands of any serious ...

MicroMarketing: Get Big Results by Thinking and Acting Small

A pioneer in the world of microcontent marketing, Greg Verdino helps you create a strategy that emphasizes relationships over reach, interaction over interruption, and social networking over broadcast networks.

Marketing Without Advertising

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